A desert safari is one of the most popular things to do in Dubai. Riding over golden dunes, watching the sunset, enjoying a BBQ dinner, and experiencing live cultural shows, it’s a bucket-list activity for every visitor.

But with so many companies offering tours, choosing the right one can feel overwhelming. 

The truth is, your safari experience depends a lot on the operator you choose. Some companies deliver unforgettable memories, while others leave travelers disappointed.

This 2025 guide will help you choose the best desert safari tour company in Dubai. We’ll look at what matters most, how to spot the difference between operators, and which companies are highly rated in different categories.

Why Choosing the Right Desert Safari Tour Operator Matters

The desert safari may only last a few hours, but the operator you book with will decide whether you have a smooth, safe, and memorable trip, or a stressful one. 

Here are the key factors to consider before you choose:

  1. Safety: Professional, licensed drivers are essential for dune bashing. This is an extreme activity, and poor training can put passengers at risk.
  2. Guide quality: A friendly, experienced guide makes the trip personal and fun. They will assist you and guide you through all the activities.
  3. Camp atmosphere: The camp is where you’ll spend most of your evening  (If you choose an evening safari). A good camp has comfortable seating, modern aminities, and an authentic desert vibe.
  4. Inclusions: Packages should clearly state what’s included: dune bashing, camel rides, sandboarding, BBQ dinner, and shows.
  5. Transport reliability: Hotel pick-up and drop-off must be punctual and hassle-free.
  6. Camp hygiene: Washroom cleanliness and food safety are very important for comfort.
  7. Entertainment quality: Cultural shows like Tanoura, fire shows, and belly dancing should feel professional and enjoyable, not rushed.
  8. Food & drinks: A good safari includes a BBQ buffet with vegetarian options and unlimited soft drinks. Some operators also serve alcohol (optional).

When these elements come together, the safari feels smooth, safe, and enjoyable. If even one is missing, the whole experience can feel disappointing.

Criteria for Selecting the Top Companies

There are certain things you should consider when you are choosing a best safari tour operator in Dubai.

Here are the non-negotiable crietiras you should consider before booking:

  1. Safety records and government licensing (drivers, vehicles, insurance).
  2. Verified reviews on Google, TripAdvisor, and Viator.
  3. Value for money and transparent pricing (no hidden costs).
  4. Uniqueness of the camp setup and quality of live entertainment shows.
  5. Range of activities: dune bashing, quad biking, sandboarding, camel rides, dune buggies
  6. Camp hygiene and washroom cleanliness.
  7. Transport options: shared tours, private cars, luxury SUV transfers.
  8. Alcohol policy: Most of the camps serve alcohol upon guests’ request. You are not allowed to carry alcohol during the safari.

These points reflect what travelers care about most, based on thousands of online reviews.

The Best Desert Safari Companies in Dubai by Category

Not every traveler is looking for the same thing. Some want luxury, some want adrenaline, and others just want a simple budget option. Here are the best companies in Dubai, based on their strengths:

Best for Luxury & Conservation – Platinum Heritage

  • Uses vintage Land Rovers instead of modern SUVs.
  • Focuses on desert conservation and wildlife experiences.
  • Camps are exclusive, serving gourmet dining with high service standards.
  • Best suited for couples, honeymooners, or travelers who want a quieter, premium experience.

Best All-Rounder for Families – Arabian Adventures

  • One of Dubai’s most established operators with a strong reputation for safety.
  • Packages include dune bashing, camel rides, BBQ dinner, and cultural shows.
  • Camps are spacious and well-managed, making it easier for kids and families.
  • Highly rated for customer service and family-friendly staff.

Best for Adrenaline Pumping Thrills – High Motion

  • Focused on adventure activities like dune buggies, quad biking, and sandboarding.
  • Great for thrill-seekers who want more action than the standard safari.
  • Evening camps still include BBQ dinners and entertainment, but the focus is on extreme rides.

Best Budget-Friendly Option – Rayna Tours

  • Offers very affordable packages covering all the essentials: dune bashing, camel rides, BBQ dinner, and shows.
  • Ideal for travelers who want a safari experience without spending too much.
  • Camps are basic but decent, good value for money.

Best for Personalized Service & Premium Value – Trawey Tours

  • Private and semi-private safari options with flexible itineraries
  • Strong hygiene standards, clean camps, responsive guest service
  • Includes unique touches: live entertainment, photo stops, and no hidden fees
  • Luxury vehicle options and premium dining for those wanting more comfort and privacy.
  • Top-rated guides with impressive references.

Quick Comparison – Dubai’s Top Desert Safari Tours

Company NameBest forKey FeaturesTransportCamp Hygiene
Platinum HertigaeLuxury and desert conservationVintage rides, gourmet food and conservation focusedPrivate SUVsExcellent
Arabian AdventuresFamiliesFull of activities, kid-freindly campsitesShared and private tours availableVery Good
High MotionAdventure ThrillsBuggy and quad biking, adrenaline rushing activitiesShared and Pprivate toursGood
RaynaBudget Friendly TravelersBasic tour itinerary coveredShared toursDecent
Trawey ToursPersonalised and luxury focusedPrivate tours, clean camps, top-rated guides, no hidden cost, premium servicePrivate , luxury and shared toursExcellent

The key is choosing a tour that matches your travel style, whether you’re looking for luxury comfort, family-friendly activities, adrenaline adventures, or budget-friendly packages. 

With the right operator, you’ll enjoy safe transport, professional guides, authentic camp setups, and well-planned activities that make your trip seamless.

Trawey helps you experience the very best desert safaris in Dubai. With trusted partners, clean and comfortable camps, and carefully curated itineraries, we ensure every guest enjoys a journey filled with adventure, culture, and comfort.

Book your desert safari with Trawey today and create unforgettable memories in the golden sands of Dubai.

Expert Advice from the Trawey Team

At Trawey Tours, we always want our guests to have a safe and memorable desert safari.

Mujeeb, our co-founder, says:

“When you choose a desert safari, don’t just look at the price. Make sure the company is licensed and trusted. A real desert safari gives you comfort, safety, and a true experience of Emirati culture.”

Jackson, one of our experienced guides, adds:

“Always check what’s included in your package and read reviews before booking. That way, you know what to expect and can avoid surprises.”

Anwar and Hamdan, who lead many of our tours, also remind travelers:

“A good safari is not only about the adventure. It’s about feeling relaxed, enjoying good food, and learning something new about the desert.”

At Trawey, we make sure every guest enjoys an experience that’s safe, well-organized, and full of real Arabian charm.